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Tuesday, February 4, 2014

The Marketing Mix

1.0 Marketing Mix 1.1 Goods and Services ( harvest-time) As said in the first part, we offer victuals as our main product, desserts to a greater extent specifically, further we also offer a wide compartmentalisation of drinks DesertsDrinks BakerySoft Alcoholic Drinks (Wine, Whisky) Peruvian DessertsJuice meth CreamsSodas Candies coffee bean Special Special Drinks (Milkshakes, etc) 1.1.1 Classifying Consumer crossings oConvenience Products: We offer them at an above come price (a little expensive but affordable for people) and as our main product is fare, we expect to exhaust frequent purchases. industrial products oCapital items (permanent goods or services) 1.1.2 Product Mix Product lines: Alliance with food retailers and some well-known beverages. nine-fold Product lines: Technology, nutrition and health cargon. 1.1.3 Product Life Estimated Cycle entranceway: 2-3 Years Growth: 3-18 years Maturity: 18-35 years Decline: 35-45 years We aim high, and we feed to farthermost for almost half a century at least. retributory as Starbucks became synonymous with great coffee drinks, La genus Rosa Dulce will come to be known as a gathering place with spectacular desserts. 1.2 price Price setting is critical for any business to survive. A for us is vital too. Products resembling food in this case are tardily sell here in Peru. People like to eat, and prices of high-quality food are non that high as it seems. Just we conduct to bring a good retailer to cover that up Cost-Oriented Pricing: We need to know how ofttimes we are leaving to expend, including (food, rent, furniture, etc). According to how much we expend, the price is set. Market: The competence. We need to write up the competence in order to set an affordable price. If not the customers go to the competence and, therefore, we lose profit. 1.2.1 Strategies Pricing existing products: mingled with market prices oAs we study the market, we know that the competence set 2 different kinds o! f prices. First, the ones that are high (Starbucks, Well-known...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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