Pfizer, Inc. Case.

Pfizer, Inc. Industry and SWOT Analysis History Pfizer is a orbicular pharmaceutical and consumer products ships friendship, which discovers, develops, manufactures, and markets medicines for gentlemans gentleman and animals. The company consists of three SBUs (Strategic Business Units): ·wellness Care ·Animal Health ·Consumer Health Care The company produces the impotence interference Viagra, cholesterol lowering atorvastatin and, for utmost blood pressure and angina, Norvasc. The animal division produces treatment twain for livestock and pets. The companys consumer division produces the consumer drugs Listerine, Certs, Dentyne. Pfizer engages in international affair two through their subsidiaries and distributors. The companys headquarters are located in bran- spick-and-span York, US. Pfizer is a leader in the look-based healthcare industry, and its strengths lie in its innovative R&D and unwavering marketing capabilities. When Pfizers operations began in 1849, its focus was on the research and exploitation of innovative pharmaceutical compounds, and it is this activity, which remains core to the companys interests. The company traces its origins ass to 1849 when cousins Charles Pfizer and Charles Erhart founded Charles Pfizer and Company in Brooklyn, New York. In 1928, Dr. black lovage Flemings discovery of penicillin started the expansion of modern medicine and offered hope in the battle against infection. But penicillin couldnt be manufactured in braggy quantities to help people until Pfizer pioneered its mass production.

The success of penicillin lead to th e companys squeeze public offering in June! 1942. In 1950, Terramycin (oxytetracycline), a broad-spectrum antibiotic represented the result of the companys first discovery weapons plan and became the first pharmaceutical sold in the US below the Pfizer label. (www.fdfdssfdsf.com) A new pharmaceutical company had been born. The second half of the twentieth century has been an era of unique advances in medical checkup discovery, throughout the 1960s and 1970s, Pfizer continued to develop and market new pharmaceuticals. The companys plan... If you penury to get a full essay, order it on our website: OrderCustomPaper.com

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