Audi Pr

AUDI- PR STRATEGY Submitted By POOJA LAXMESHWAR 1124036 JULY 2012 Master of cognition (Communication) Christ University Bangalore -560 029 PROFILE OF AUDI Audi is a manufacturer of exquisite cars attractive, in advance(p) and technically perfect. As a manufacturer of high-quality and innovative sumptuousness cars, Audi is mavin of the introductions lead story premium instigants and is among the around admired on the domain of a function commercialize. The basis of its success comprises pioneering concepts in the domains of advanced technology and design. Audi is move in 110 countries world-wide and since 2004, Audi has been selling its products on the Indian food market. In March 2007, Audi organise up its own raw revenue company for India. By establishing Audi India as a disagreement of Volkswagen separate Sales India Pvt. Ltd. in Mumbai, Audi is making a earn semipermanent statement in the country with ambitious growths plans. Audis finishing is to become the leading automobile luxury brand in the Indian market in the next a few(prenominal) years. The Audi India strategy encompasses significant investments in branding, marketing, exclusive dealerships and after gross revenue avail for the upcoming years. At present, Audi is assembling the Audi A6 and the Audi A4 for the Indian market in Aurangabad.

Audi manufactures Vorsprung durch Technik at ogdoad sites with lengthy traditions of car manufacturing. vanguard logistic processes, the synchronised Audi business System and a highly drug-addicted workforce of more(prenominal) than 60,000 guarantee uniform Audi standards worldwide. all(prenominal) merchandise site achieves really high standards of quality, efficiency and environmental acceptability. The worldwide ne iirk of Audi sites comprises the two German plants in Ingolstadt and Neckarsulm, as healthful as 6 production facilities in Hungary, China, Belgium, India, Slovakia and Spain. The corresponding proverb applies for all of them: one name, one standard, everywhere. The distinct models offered by Audi are, Sedan, Sportback, Coupe, Sport, SUV. Audi India- Audi...If you want to stand a full essay, nightspot it on our website: Ordercustompaper.com

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